Untapped media inventory
High dwell-time areas with huge potential.
South Africa’s Live Event Media Network
Turn your event into a
digital media network.
Create new media inventory.
Increase sponsor value.
Generate new revenue.
ShowADs designs, deploys and manages high-impact digital screen networks throughout live-event environments — creating valuable media inventory, stronger sponsor exposure and new commercial opportunities for event organisers.
01The Opportunity
Your event already has the audience.
We turn the space around them into media inventory.
ShowADs transforms high-dwell and high-traffic event locations into professionally managed digital media positions — increasing sponsor visibility, improving event communication and creating new revenue opportunities.
EntrancesQueuesBarsFood CourtsVIP AreasFan ZonesWalkwaysHospitality Areas
New sponsorship revenue
Turn spaces into sponsorship income.
Better visitor experiences
Keep audiences informed, engaged and entertained.
Greater sponsor value
Premium exposure and measurable ROI.
02Why It Works
Events already have the audience.
We help you unlock more value.
Your event already attracts the audience. We transform that attention into new sponsorship revenue, stronger engagement and measurable value.
Engaged visitors
People are already there, ready to connect.
Premium brand partnerships
We attract the right brands to add value.
New sponsored revenue
Unlock untapped commercial opportunities.
Better visitor experience
Better information, entertainment and engagement.
03How ShowADs Works
A simple partnership.
Powerful results.
We make it simple. You stay focused on your event while ShowADs builds, manages and monetises the media network.
We Partner
We work with the event organiser to identify the best locations and commercial opportunities.
Aligned goals. Shared success.We Build the Network
ShowADs supplies, deploys and manages digital screens throughout the event environment.
Professional delivery. Zero hassle.You Create More Value
The network creates new sponsor inventory, stronger event communication and additional revenue opportunities.
More value. Stronger events.04The Visitor Experience
We enhance every step of the
visitor journey.
Our live event media network informs, entertains, engages and connects — creating memorable experiences that keep visitors coming back.
Arrival
Eye-catching displays guide, welcome and build excitement.
Information
Real-time updates, schedules and announcements.
Entertainment
Live content and interactive features keep energy high.
Brand Engagement
Sponsors connect with the right audience at the right time.
Competitions
Interactive comps and giveaways drive participation.
Offers
Exclusive offers and promotions add value and drive action.
Sponsor Visibility
High-impact placements give sponsors consistent event-wide exposure.
05Benefits for Organisers
More value.
More benefits.
ShowADs helps you generate new revenue, improve the visitor experience and create greater value for sponsors — all while you focus on running your event.
Additional Revenue
Create new commercial inventory throughout the event.
Zero Capital Required
ShowADs can structure deployments around partnership opportunities.
Greater Sponsor Value
Give sponsors more visibility throughout the audience journey.
Better Event Communication
Use the network for schedules, announcements, information and event messaging.
New Media Inventory
Turn previously unused event locations into high-value digital media positions.
Fully Managed
ShowADs handles deployment, operation and content scheduling.
06Who We Partner With
Built for every type of live
event.
From exhibitions and festivals to concerts, sport and conferences — ShowADs adapts to your audience, creating new revenue opportunities and better visitor experiences.
Exhibitions
Engage more visitors, support exhibitors and create new sponsorship value.
Festivals
Enhance the experience, entertain crowds and maximise brand partnerships.
Concerts
Deliver stunning visuals, run sponsor content and connect fans with brands.
Sporting Events
Keep fans informed, celebrate sponsors and drive real-time engagement.
Conferences
Communicate clearly, share key messages and elevate the professional experience.
Lifestyle Events
Create atmosphere, showcase partners and drive memorable experiences.
07ShowADs in Action
ShowADs
in action.
08Ready to Partner?
Ready to turn your event
into a digital media network?
Let’s create professionally managed screen infrastructure that improves event communication, increases sponsor visibility and opens new commercial opportunities.